Business and Marketing
Stuart Hall with the final post in his detailed look at the business of his 7 Minute Workout app. This has been a fascinating series of posts (here are parts 1, 2, 3 and 4 if you missed them) and this post covers the results of his latest experiments with IAPs, issues around the HealthKit launch, App Preview videos and the future of the app. Thanks for sharing the journey Stuart!
Interesting report by Adjust on Zombie Apps. What is a Zombie app? Well, it's an app which isn't listed in any of the charts or recommended lists and can only be found by search (and we all know how good that is, right?). The most shocking stat is that over 80% of apps on the store are "zombies" but you should read the whole report.
Great post by John Saddington about his sponsorship of Daring Fireball for his app, Desk. I won't spoil the answer to the question here, but once you're done with it his Year in Review post is also worth a look.